viernes, 17 de abril de 2009

Affiliate Marketing - top 10 Tips



Affiliate Programs are a way for you to sell another company's products or services and receive a commission . Selling through another company's affiliate program is a great hands-off way to sell on the Internet.
You promote the product or service on your web site.
The company is responsible for the product or service; they process payments and ships the goods. You get the commission.
Shop Morocco's affiliate program is Free to join.

1. Consider your Audience It almost goes without saying - but it’s worth putting yourself in your readers shoes and consider what they might be looking for as they surf by your blog or web page. Are they shopping for specific products? Might they be looking for related products or accessories? What would trigger them to purchase? Start with your reader in mind rather than the product. If you take this approach you could end up doing your reader a favor as well as making a few dollars on the side.

2. Genuine Recommendations and personal endorsements always work best There are literally hundreds of thousands of products and services for you to choose from to recommend to your blog’s readers but making money from them is not as simple as randomly adding links to them from your blog. Your blog’s readers come back to your blog day after day because something about you resonates with them - they have at least some level of trust and respect for you and perhaps the quickest way to destroy this is to recommend that they buy something that you don’t fully believe will benefit them. The best results I’ve had from affiliate programs are where I give an open and honest appraisal of the product - including both it’s strengths and weaknesses. People want to know what they are buying first and even if they know a product has limitations they will buy it if it meets their particular need.

3. Link to Quality Products We all like to make sure we’re buying the best products money can buy - your readers are no different to this and are more likely to make a purchase if you’ve found them the best product for them. Choose products and companies with good reputations and quality sales pages. There is nothing worse than giving a glowing review of a product only to send your reader to a page that looks cheap and nasty.

4. Contextual Deep Links work Best When I started using the Affiliate program, I naively thought that all I had to do was put a banner ad (that linked to the front page) at the top of my blog. I thought that my readers would see it and surf over and buy up big - thereby making me a rich man. Nothing could have been further from reality - I was deluding myself. I always says to bloggers that I’m consulting with that they should learn something from contextual advertising when it comes to affiliate programs. The secret of contextual ads like Adsense is that a reader is reading a post on a particular topic on your blog and when they see an advertisement for that same product they are more likely to click it than if they saw an ad for something else. The same is true for affiliate programs. A banner to a general page on every page on your site won’t be anywhere near as effective as multiple links throughout your blog that advertiser products that are relevant for readers reading particular parts of your blog. So if you’re writing a blog about Carpets and have a review for a particular product - the most effectively affiliate program that you could link to from within the content of that page would be one that links directly to a page selling that specific Carpet. This is how I use the Affiliate program today. It is more work than contextual advertising because you’re not just putting one piece of code into a template but rather need to place individual links on many pages - but I find that it’s been worth the effort.

5. Consider positioning of links One of the things I go on and on about with Adsense optimization is the positioning of ads. I tell bloggers to position their ads in the hotspots on pages (like the top of a left hand side bar - or inside content - or at the end of posts above comments etc). The same principles are true for affiliate advertising.

6. Traffic levels are Important While it’s not the only factor - traffic levels are obviously key when it comes to making money from almost any online activity. The more people that see your well placed, relevant and well designed affiliate links the more likely it is that one of them will make a purchase. So don’t just work on your links - work on building a readership. Not only this, consider how you might direct traffic on your blog toward pages where they are more likely to see your affiliate links.

7. Diversify without Clutter Don’t put all your affiliate efforts into one basket. There are plenty of products out there to link to so there is no need to just work on one. At the same time you shouldn’t clutter your blog up with too many affiliate program links. If you do so you run the risk of diluting the effectiveness of your links and could disillusion your readership.

8. Be Transparent Don’t try to fool your readers into clicking links that could make you money. While it may not always feasible to label all affiliate links I think some attempt should be made to let people know what type of link they are clicking on. I also think consistency is important with this so readers of your blog know what to expect. For example put a note beside or under affiliate links to simply let readers know that that is what they are. Make it clear by the text around the link that clicking on it will take them to some sort of shop or information where a purchase is possible (ie a link my say ‘buy the XXX product’ or ‘get the latest product on XXX’.

9. Combine with other Revenue Streams Affiliate programs and advertising programs are not mutually exclusive things. I’ve come across a few people recently who have said they don’t want to do affiliate linking because it will take the focus off their Adsense ads. While there is potential for one to take the focus off the other - there is also real potential for both to work hand in hand as different readers will respond to different approaches. You should consider the impact that your affiliate links have on other revenue streams - but don’t let one stop the other.

10. Track results Most affiliate programs have at least some type of tracking or statistics package which will allow you to watch which links are effective. Some of these packages are better than others but most will at least allow you to see what is selling and what isn’t. Watching your results can help you plan future affiliate efforts. Keep track of what positions for links work well, which products sell, what wording around links works well etc and use the information that you collect as you work plan future affiliate strategies.

sábado, 7 de marzo de 2009

100 imigrants towed into Cádiz



The immigrants were spotted on a boat some ten miles off shore

A boat with about 100 immigrants on board is currently being towed into port in Cádiz, after being spotted some 10 miles to the west of Chipiona today.

The 30 metre vessel is being towed by the customs vessel 'Sertosa 18'.

It comes as the number of small boats heading for the shores of Southern Spain has reduced over recent weeks.

Now cooperation agreements with Morocco and the new high-tech SIVE detection system are thought to be responsible, together with the new route opened up to the Canaries.

sábado, 31 de enero de 2009

73 immigrants intercepted off Motril


The travellers were found by coastguards in a bank of mist.

A small patera boat with 73 immigrants on board, including 21 women and five children was intercepted by the authorities on Friday close to the coast off Motril.

A helicopter first spotted the Sub-Saharan immigrants at 1pm when some 18 miles offshore and the coastguard finally intercepted the boat when surrounded in a bank of mist.

Only one of the travellers was suffering from hypothermia, and treated on arrival in the port at Motril.

ALSO SEE :
65 immigrants intecepted off the Canaries
- Jan 22, 2009 - 12:36 PM
Numbers of foreign residents increases in Alicante
- Jan 21, 2009 - 8:04 AM
Mali man killed in Almería street fight
- Jan 20, 2009 - 7:26 PM
Illegal immigrant network broken up in Melilla
- Jan 17, 2009 - 12:43 PM
Minister claims 25 percent fewer immigrant arrivals in 2008
- Jan 13, 2009 - 7:29 AM
New year immigrant arrivals on the Canaries
- Jan 6, 2009 - 7:43 AM
Immigrant asks local police to send him home to Brazil
- Jan 5, 2009 - 7:59 PM
Romanians and Bulgarians can now work legally in Spain
- Jan 2, 2009 - 6:44 AM
Immigrant shot dead at Melilla border fence
- Jan 2, 2009 - 6:36 AM
Minister opens new office for foreigners in Altea
- Dec 31, 2008 - 8:02 AM


domingo, 18 de enero de 2009